A series of infographics created for the world's foremost outdoor outfitter.
- Visual design
- Copy writing
Bacon vs. Jerky
In the battle for processed meat snack supremacy, who will reign supreme? The brief for this infographic was to create a playful, "Iron Chef" infographic showcasing bacon and jerky trivia. Despite its humorous nature, jerky (and bacon) are big business: the client sells significant amounts of it, and accessories to create it.
I was responsible for illustration, visual design and copy editing.
Outdoor Survival Skills
Don't know how to survive in the outdoors? You could do worse than relying on the information collected here. I was asked to create an infographic showcasing the helpful survival trivia collected by the client. I was responsible for illustration, layout and copy editing.
History of the AR-15
I was asked to create an infographic highlighting the (sometimes controversial) history of the AR-15 rifle, from its pre-Vietnam origins to today. I was responsible for illustration, layout and copy editing.
The client needed an infographic to help explain the four ways to go camping, as defined by them. Meant as a primer for beginners, this was used to help guide shoppers to the gear on the client's web store. I was responsible for illustration, layout and copy editing.
Turkey Calling 101
The client needed a technical, illustrated guide to turkey calling. I was asked to create an infographic highlighting the options and methods a hunter might use. I was responsible for illustration, layout and copy editing.